Hans Baker

Hans Baker approaches digital strategy like a seasoned endurance athlete — with sustained effort, sharp focus, and an unrelenting drive to cross the finish line stronger than before. With over 25 years of experience, he's a marketing strategist, project management expert, and web development pro who thrives on tackling complex challenges and turning them into seamless, high-performing solutions.

As a Senior Web and Marketing Strategist at Square360, Hans specializes in crafting user-centric web experiences and building strategic partnerships that drive real business growth. Whether fine-tuning a website for peak performance or leading teams toward ambitious goals, Hans brings expertise, creativity, and boundless enthusiasm to every project.

Before joining Square360, Hans sharpened his skills as a Communications Project Manager for a multinational aerospace corporation, where he juggled corporate websites, global branding efforts, and award-winning campaigns with precision and poise. From designing high-impact digital strategies to trademarking innovative technologies, his work consistently delivers results that make a lasting impression.

Hans graduated from the University of New Hampshire and has since turbocharged his skills with professional courses and certifications in marketing, advertising, website development, and social media strategy.

When Hans isn't pushing projects across the finish line, you'll find him skiing downhill, pedaling uphill, or climbing the rugged mountains of New Hampshire's White Mountains. A self-proclaimed ambitious home cook (not a chef, he insists), he loves experimenting in the kitchen almost as much as diving into a good book.

Above all, Hans is a proud dad, a devoted husband, and someone who knows the value of perseverance, whether on a mountain trail or in the digital marketing world.